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Trends and Insights

24 Nov 2023

Spanish Start-Up Twojeys Grows Men's Jewellery Business Globally

Spanish start-up Twojeys combines a blend of pleasure and business to promote its men's jewellery line worn by trend-setters like Dua Lipa and Justin Bieber. They made €4.5 million sales in 2022 and hope to grow by 60%. Their summer parties with influencers and social media strategy have amplified their reach, consolidating their brand with the vibrant image of Ibiza. [Source](

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