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5 Jan 2024

Online Sports Betting Craze Intensifies in Young Africa

In Côte d'Ivoire, [1XBET](https://1xbet.com/) leads [the burgeoning sports betting market](https://www.lemonde.fr/en/le-monde-africa/article/2024/01/02/sports-betting-fever-sweeps-africa_6397344_124.html?utm_term=Autofeed&utm_medium=Social&utm_source=Twitter#Echobox=1704233979), also partnering with the 2024 African Cup of Nations. Bettors like Junior Beugré from Abidjan engage with just an internet connection and minimal funds, despite frequent losses. The sector's rapid growth across Africa is driven by the promise of big wins in a region with limited economic opportunities. International firms like 1XBet, established in 2017, are tapping into this expanding, yet loosely regulated market, leveraging growing mobile data and population. Bets as low as 90 CFA francs (€0.13) attract many to try their luck.