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2 Dec 2023

Netflix's Password Crackdown Negatively Received by Young Users

Netflix's policy to limit password sharing, aimed at improving the bottom line, has resulted in negative perceptions among its users, particularly the younger demographic. Approximately 70% of account 'givers' and 80% of 'receivers' under 35 hold negative views of Netflix, and 49% of young non-sharing users also perceive the brand negatively. [Source](https://www.instagram.com/p/C0IFgkttCb-/?igshid=ZWI2YzEzYmMxYg==)