Capsule · The news app for modern leaders

Trends and Insights

14 Dec 2023

K-pop Becomes 17th Most-Streamed Genre on Spotify

content from a screenshot

Since 2016, K-pop has witnessed [a massive rise]( in streaming popularity, becoming the 17th most-streamed genre on Spotify over the past seven years. This growth highlights the increasing global appeal of non-English music genres.