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Trends and Insights

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15 Jan 2024

Getty and Nvidia Partner for AI-Generated Stock Photos

Getty Images and Nvidia are enhancing their AI collaboration with the [introduction of Generative AI by iStock](, aimed at creating stock photos through a text-to-image platform. This service is designed for individual and small business users. Utilizing Nvidia's Picasso model and trained on Getty and iStock's creative libraries, it enables efficient, precise photo generation, like creating images of penguins in city streets. Priced at $14.99 for 100 prompts, it offers legal indemnity up to $10,000 per asset and will soon include Inpainting and Outpainting features for more image customization.