Capsule · The news app for modern leaders

Trends and Insights

10 Nov 2023

Food Brands Branch Into Beauty Industry

Several food brands are expanding into the beauty market. Kosterina, an olive oil brand, has released six skincare products and a new body oil. Soda brand Poppi launched lip oils in collaboration with InnBeauty, while Kellogg's-owned cereal brand Froot Loops released a scented nail polish line. Temporary expansions into non-core areas, such as skincare and lip oils, help drive excitement and attention towards these brands. [Source](

an image representing an item